Tuesday, July 20, 2010

Using Pay Per Click To Promote Your Ebay Business

Online businesses have been considered convenient and profitable by most people. One does not need to have an actual structure for a store since the transactions are conducted online. eBay, for example, allows you to sell your stuff via the worldwide web through postings and auctions.
If you are planning to start building a business with eBay, here are some tips which may be of help:

Draw up your business plan first. Although eBay is an online business, you still need to register your company with proper government authorities to make your online transactions legal. You need to decide your business structure, whether it is going to be a sole proprietor, partnership or corporation. You also need to issue official receipts and invoices so you have to register them to the tax authorities.

After officially registering your business, go to eBay.com and get your domain name. After getting the necessary business permits and tax licenses, you can now open a business checking account. Even though you won’t be using checks for your eBay business that often, you still need to separate personal from business account. Shop around for banks that are offering the lowest maintaining balance.

You also need to get insurance for the products you are going to sell on eBay. There will be storage and transportation requirement so you need to be assured that your products are covered in case of fire or gets lost in transit. Scout for an agency that offers the best non-life insurance package.

After going through all the paperwork for your business, you can now start posting your products online. Make sure that your product shots are hi-resolution photos showing the best features of your products. You don’t need to have the photos taken by a professional photographer. A simple digital camera will do, just make sure you’ve got good lighting when doing your product shots. If you know Adobe Photoshop, you can edit the pictures to enhance the image and make your products look better. Put a watermark of your business name for security.

Open a Paypal account for your online business transactions. eBay works best with Paypal and using this medium of payment will make your online payment transactions easier. However there are many scammers who exploit the use of Paypal for eBay transactions. As a beginner in the eBay business, you have to research more on the most common eBay scams. Make use of the tools to protect you from eBay scammers like the feedback rating, delivery confirmation and signature confirmation. Aside from these tools you also need to use your better judgment in transacting online with your customers.

Start building business with eBay as a part time activity. Learn the tricks of the trade, and make a target on how much you are going to earn for a certain period of time. If your projections are reached and you have come to a point of stability in your business, then you can decide to quit your current job and do eBay business full time. However, before making this crucial decision, you have to make a realistic assessment of your business and your situation before handing in your resignation and announcing that you will focus on your online business.

There is no denying the fact that eBay have produced several millionaires over the years, and most of them started with nothing but their dream of being financially stable and the determination in fulfilling that dream.